Supported by the latest neuroscience, this book gives you hands-on advice on how to enhance your own creativity. You will find it an inspiring combination of theory, techniques, anecdotes and exercises to help you access better ideas and bigger breakthroughs.
People who are good at having ideas are good at seeing connections. Could teaching people to see connections be a way to help them be more creative?
Over the years, there’s a need for a book on creativity that complements the teaching of the creative process and tools and gives you a practical approach to how to enhance your innate ability to think creatively. This book as an opportunity to dispel the myth that creative talent is something possessed by a gifted minority. This is the opportunity to pass on ‘the secret’ of highly creative people to a much wider audience. It’s a chance to give others the knowledge, techniques, and training they need to enhance their own innate creativity and lead the way to fun, fulfillment, invention, innovation, and change.
It’s a unique book that combines a very hands on and practical approach with a solid scholarly
This book gives you:
• Insights into how highly creative people think
• The latest findings in neuroscience on connection making
• Training to help you make connections others don’t
• A boot camp with 21 creativity exercises
About the Author
Dorte is a creativity expert, author, keynote speaker, and the founder of FourSight Denmark. Dorte is the head of the department and the program director of Creative Communication, a BA education for Art Directors and conceptual thinkers at the Danish School of Media and Journalism, where she teaches, does research, and consults in the area of creativity and creative thinking. Dorte is the author of numerous books and articles on creative thinking.
Sarah is managing partner of the FourSight company in the USA. A leader in innovation and creativity, Sarah specializes in developing research-based tools to enhance innovation and team performance. In 2012, she and Dorte were awarded the Firestien Family Creative Achievement Award for their graduate work at the International Center for Studies in Creativity. FourSight has been featured in the New York Times, Forbes, and Fast Company, as well as in the Great Courses lecture series as part of ‘The Creative Thinker’s Toolbox’.
Connecting two continents, Dorte Nielsen from Denmark and Sarah Thurber from the U.S.A. are both recognized as creativity experts. In this book, they combine their diverse backgrounds in creativity research, design, business, teaching, and advertising to explore the minds of highly creative people and share a fun, effective methodology to help each of us develop our own unique creative potential.